The University of Alabama’s Million Dollar Band will represent the state on one of the nation’s biggest stages in 2026.
The band has been invited to perform in the 100th Macy’s Thanksgiving Day Parade, marking a milestone year for the iconic holiday event. The band received the exciting news on October 7 and shared their excitement on Facebook.
The Million Dollar Band was selected from a competitive national field as one of only 10 marching bands to perform. The 2026 appearance will be the group’s second time marching in the parade.
The Macy’s Thanksgiving Day Parade has been a staple of holiday celebrations since 1924, drawing millions of spectators in person and on television. The annual parade is known for its massive balloons, elaborate floats, celebrity performances and holiday cheer.
“We are thrilled to have the Million Dollar Band to join in the celebration of the 100th Macy’s Thanksgiving Day Parade in 2026,” said Sara Flores, Macy’s Thanksgiving Day Parade Associate Producer.
“The streets of New York City will undoubtedly pulse with energy and excitement brought by the University of Alabama’s phenomenal marching band as they make their way down the Parade route.”
“The University of Alabama Million Dollar Band is deeply honored to be selected to perform in the 100th Macy’s Thanksgiving Day Parade. To return to one of America’s most iconic holiday traditions is a privilege, and our students are thrilled to represent our university and our state,” said Dr. Ken Ozzello, University of Alabama Director of Bands.
The Million Dollar Band was chosen from more than 100 applicants. Each selected band will receive a $10,000 grant from Macy’s to support their fundraising and preparation for the New York City performance.
The 2026 parade will mark the 100th march of a holiday tradition that has spanned generations. The parade has only been canceled three times — during World War II in 1942, 1943 and 1944 — when materials were redirected to support the war effort.
More details about the 2026 centennial parade can be found at macys.com/parade.
The Macy’s Thanksgiving Day Parade has become one of America’s most recognized holiday celebrations, featuring signature giant balloons, floats, marching bands, dance groups, and Santa Claus to mark the official start of the holiday season.
Sherri Blevins is a staff writer for Yellowhammer News. You may contact her at [email protected].
