Yellowhammer News is Alabama’s preeminent outlet for news, analysis and much more. We are committed to delivering the news in a manner that reflects the state of Alabama, its people and their values.

Our mission is to tell our readers something they did not know about something they love: the great state of Alabama. Whether breaking news, hometown stories or sharp political coverage, Yellowhammer News strives to deliver the highest quality content with integrity.

We believe in the people of Alabama and the vast potential of our state. And, so, we are grateful for the dedication of our readers and the trust they place in our company to provide their daily news coverage.

Integrity is the foundation upon which Yellowhammer Multimedia is built.

As Alabama’s second-largest media outlet, Yellowhammer Multimedia holds our staff and our contributors to the highest level of ethical conduct across all of our platforms. Integrity is the foundation upon which our delivery of news and information is built.

Facts are the lifeblood of our media outlet.

Yellowhammer strives to deliver content based in fact and edifying for the consumers of our content. Yellowhammer’s process of content creation consists of numerous layers of fact-checking and careful editing. Creating trustworthy content is essential to the duties we owe our consumers.

We want to hear from our consumers!

While Yellowhammer endeavors toward perfection, no one is perfect. Therefore, we constantly monitor our content should the need arise for updates and corrections and make appropriate notations of such when necessary. Yellowhammer as an organization encourages the consumers of our content to inform us if and when they see content in need of corrections or updates. Our editors may be reached at Editor@YellowhammerNews.com.

Ownership 
Yellowhammer is independently owned and funded by advertising revenue generated from our digital, radio and broadcast platforms, as well as event sponsorships.

We know Alabama.