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J.D. Power: BCBS of Alabama again ranked highest in member satisfaction

Blue Cross Blue Shield of Alabama is No. 1 in its region for member satisfaction once again.

According to the J.D. Power 2020 Commercial Member Health Plan Study, BCBS of Alabama ranked highest in member satisfaction among commercial health plans in the East South Central Region.

Incredibly, this marks the ninth time for BCBS of Alabama to rank highest in member satisfaction in the region since J.D. Power first published the study in 2007.

“It is an honor to again be recognized by J.D. Power for member satisfaction,” Tim Vines, president and CEO of Blue Cross and Blue Shield of Alabama, said in a statement on Thursday. “We know our customers have a choice when selecting a health insurance carrier, and we don’t take that for granted. We remain committed to putting our customers first and providing them access to quality, affordable healthcare.”

The study measured member satisfaction among 146 health plans in 22 regions throughout the nation. J.D. Power examined six key factors: coverage and benefits; provider choice; information and communication; billing and payment; cost; and customer service.

BCBS of Alabama performed highest in five of the six categories: coverage and benefits; provider choice; information and communication; billing and payment; and customer service.

Sean Ross is the editor of Yellowhammer News. You can follow him on Twitter @sean_yhn

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