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Contest offers Alabama businesses a shot at ‘game-changing’ exposure at UA & AU games

(Video above: BCA releases video highlighting Alabama/Auburn football small business sponsorship contest.)

MONTGOMERY, Ala. – The Business Council of Alabama (BCA) has released a video detailing the ways their “Small Business Game Changer” could genuinely change the game an Alabama small business.

A first-of-its-kind opportunity, the BCA is awarding a complimentary 2016 football sponsorship package for both the University of Alabama and Auburn University. Season football sponsorships offer enormous exposure for companies fortunate enough to land one, and BCA aims to “proudly recognize the importance and impact of small businesses on our state.”

“This contest is truly unprecedented and will be a game changer,” said BCA Presdient and CEO William J. Canary.

Corporate sponsor benefits will include hospitality, game tickets, in-stadium logo exposure, radio time and more.

University of Alabama Corporate Sponsorship Benefits:
• One 15-second pre-game and one 15-second post-game radio commercial on the Crimson Tide Sports Radio Network for the 2016 regular season (24 total commercials)
• LED recognition in Bryant-Denny Stadium for all seven home football games
• 300,000 impressions on RollTide.com during the regular 2016 schedule
• One half-page program ad
• Two season tickets, two corporate hospitality passes and one parking pass

Auburn University Corporate Sponsorship Benefits: 
• One (1) 2016 half-page color advertisement in Auburn Football Illustrated
• One (1) Auburn Football Pre-Game Show radio spot before each 2016 regular season game
• 300,000 banner advertisement impressions on AuburnTigers.com during the 2016 football regular season
• Pro-Ad LED Ribbonboard exposure inside Jordan-Hare Stadium during 2016 football regular season home games
• Two (2) football season tickets and two (2) IMG Pre-Game hospitality passes for the 2016 regular season

Small businesses can apply by going online to BCA’s contest website and share in 150 words or less why a 2016 Alabama or Auburn football sponsorship would be a game changer for their small business by the application deadline on Jan. 29, 2016.

The “Small Business Game Changer” contest is open only to small businesses located in the state of Alabama that are BCA members in good standing.

“This is a wonderful opportunity to expose a deserving Alabama small business to fans and the campus community through association with Alabama football,” said Jim Carabin, general manager for Crimson Tide Sports Marketing. “We’re grateful to the Business Council of Alabama for graciously extending this offer and working closely with us to bring it to life. It will bring huge visibility to one company, and we encourage all applicable small businesses to register.”

For more information on the “Small Business Game Changer” contest, visit www.bcatoday.org/football.


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